Publish or Perish: The New Business Mantra

Learn about why publishing has become so important in business and why you should consider writing a book.

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Course curriculum

01
Introduction
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- About This Course
  FREE PREVIEW
- Meet The Instructor
- Introduction
  FREE PREVIEW
02
Publish or Perish
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- The Publishing Landscape
- Why Publish?
- Who's Doing It?
- What Do I Publish?
03
Learn More About Publishing
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- Publish or Perish! - Raise Your Profile and Credibility
- Promoting Your Book Like A Pro
- Beyond Your Book - Extracting Maximum Value
- Publish Your Book Like A Pro - Author Success Package
04
Bonus Material
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- Talking Small Business with Barry Cohen on Leadership LIVE @ 8:05!
  FREE PREVIEW
05
Next Steps
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- We Value Your Feedback
- Barry's Website
- Contact Barry

Barry Cohen

Instructor Bio:

With over 40 years in advertising & PR, Barry has helped many smaller emerging brands of consumer goods move product. He has designed and implemented successful media and creative campaigns extremely cost-effectively. He has spoken at trade shows and conferences coast-to-coast, writes a guest column for a media trade magazine, and has authored two business books. Barry has worked with numerous producers of home improvement and health and beauty products--especially natural products. He has also been active in promoting players in the leisure travel industry. Specialties: Nationwide cost-effective broadcast media buys. Publishing for thought leadership. Raising the profile and credibility of entrepreneurs and professionals. Helped authors launch two dozen publishing projects--manuscript editor and book publicist. Secured media coverage for authors on major media outlets.

Barry Cohen

Media Pro Driving Traffic and Sales

[email protected]