Course curriculum

  • 01

    Welcome

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  • 02

    Develop The Ultimate Strategy to MAXIMIZE Profitability

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    • Session 2 - Growing Revenue & Profits

    • What is Strategy? - 1:35

    • Strategic Pillars - 2:12

    • Business Model - 2:39

    • Five Options - 10:33

    • Growth Path - 4:22

    • Competitive Anchor - 2:15

    • Competitive Anchor Concept - 3:16

    • Competitive Anchor Examples - 3:27

    • Optimization Concept - 4:13

    • Focus for Marketing Purposes - 7:05

    • Quick Review - 2:01
  • 03

    Course Wrap-Up

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    • Test Your Knowledge

    • We Value Your Feedback

Checklist

  • Learn the key strategy pillars for maximizing growth and profitability.

  • What are the Competitive Necessities that each business should focus upon in relation to competitors?

  • Learn the importance of defining a Competitive Anchor for your business and using it to drive growth and profitability.

Terry Trayvick

Instructor Bio:

I have over 30 years of business experience with a strong track record of leading organizations to outstanding results. My goal as CEO of Level Five Consulting is to bring world class management tools and processes to companies in an effort to take them from good to great.

Terry Trayvick

Managing General Partner at 5th Level Capital